Tag Archives: crisis communication management

Crisis usually comes unannounced and upends even the most ingrained operations. In such cases, communication is no longer merely an ancillary function; it becomes a vital component. It is a stabilizing influence that ensures the preservation of trust, the preservation of reputation, and clarity in guiding stakeholders. Yet, despite this, most organisations persist in committing basic mistakes in crisis communication …

When a crisis strikes, what and how a business communicates can make the difference between retaining the trust of customers or losing it once and for all. At Cho Pei Lin Communications, there is a focus on guiding organisations through their darkest hour with integrity, transparency, and empathy. As one of Singapore’s most credible crisis communication consultants, Cho Pei Lin …