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When a crisis strikes, what and how a business communicates can make the difference between retaining the trust of customers or losing it once and for all. At Cho Pei Lin Communications, there is a focus on guiding organisations through their darkest hour with integrity, transparency, and empathy. As one of Singapore’s most credible crisis communication consultants, Cho Pei Lin …
Read More »Ways to Communicate with Customers During a Crisis Without Losing Trust
